
Comscore x Campaign Asia
Ad Fraud PSA
An urgent message about the rise of ad fraud.
Comscore, a media measurement and analytics company produced an in-depth white-paper on advertising fraud. To help raise awareness in the marketing industry, we created an attention-grabbing explainer video and a series of infographics that got the whole industry talking and sharing the content published on industry press site, Campaign Asia-Pacific.
Ad Fraud: What You Need To Know About The 7 Billion Dollar Problem
Director: Arjarn Jin
Animation: Adrian Peter Tse
Script & Story Writer: Adrian Peter Tse
Production & Post-production: TSESER
Full article: Ad FRAUD: what you need to know about the 7 billion dollar problem